By Vital Anderhub, Werner Güth, Florian Knust (auth.), Rami Zwick, Amnon Rapoport (eds.)
Experimental company Research comprises papers that have been awarded on the First Asian convention on Experimental enterprise study held on the Hong Kong collage of technology and expertise (HKUST), on December 7-10, 1999. The convention was once equipped via the heart for Experimental enterprise examine (cEBR) on the HKUST.
The papers offered on the convention and some others that have been solicited particularly for this quantity include unique learn on person and interactive selection habit in quite a few branches of commercial learn together with, yet now not restricted to, economics, advertising and marketing, administration, finance, and accounting.
Experimental company Research is appropriate as a secondary textual content for a graduate point path, and as a reference for researchers and practitioners in industry.
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Experimental enterprise study contains papers that have been offered on the First Asian convention on Experimental company examine held on the Hong Kong collage of technology and expertise (HKUST), on December 7-10, 1999. The convention used to be geared up by means of the heart for Experimental enterprise learn (cEBR) on the HKUST.
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2. Complexity Our results document the gross inefficiencies in decision-making created due to the complexity of dynamic interdependent task environments. Future research should now examine how human OMs can learn to operate more efficiently, and how they can be aided in making their decisions. Dynamic Decision Making in Marketing Channels 43 Prior research has shown that incentives are not likely to be very effective (Arkes 1991). The vast literature on multiple cue probabilistic learning (MCPL) shows that feedback plays a critical role in learning (Balzer et al.
Consequently, it is important to investigate what types of cognitive feedback are more effective than others, and how best to present the information. Gupta (1994) and Kleinmuntz and Thomas (1987), among others, have found that providing a decision aid that allows the OM to process the available information more readily can prove helpful. Future research on how such aids can be used in the distribution channel context should prove especially beneficial. 3. 's analysis, clearly show that even after speeding up the cycle the need for coordinated decision making remains.
Based on the locally available information (the flows of incoming orders from downstream members and shipments from upstream members), each channel member attempts to simultaneously minimize inventory-on-hand and stockouts. , poor decision making by the wholesaler can adversely impact the in-stock position of a retailer, even if the retailer is EXPERIMENTAL BUSINESS RESEARCH. Copyright © 2002. Kluwer Academic Publishers. Boston. All rights reserved. 22 Experimental Business Research Demand Uncenainty Competition: Product L~e Cycle poimcal, Economic.